KUALA LUMPUR ART BOOK FAIR 2023
Experience the Pulse of Printed Matters
INYALA 2022
Beyond Light
INSIGHT
At a time when all is overshadowed by the pandemic, we can’t help but wonder whether the pressing environmental, economic and social concerns of our country have been pushed to the back burner?
IDEA & EXECUTION
Through the capacity of art, the iNYALA 2022: Beyond Light aspired to serve as the holding space for Malaysians to pause and reflect on the development and progress our country undertook as we emerge from the pandemic. Centered on the theme of SDGs by the United Nations, the immersive art exhibition brought to life the idea of a world made of technicolour cubes, meaningful data and boundless digital artworks.
Through an intense series of PR, media and community engagements, the exhibition was able to reach a wide audience across Klang Valley.
IMPACT
Over 100,000 visitors visited the immersive art exhibition and the campaign garnered support from mainstream media and influencers.
GALLERY
