RUBIX

Megah Rise Mall

Retain the Old • Create the New

INSIGHT

Megah Rise is where the spark of old and new begins, bringing added vitality to the matured neighbourhood located in the heart of Petaling Jaya. Determined to be the placemaking space for the community of Taman Megah, the neighbourhood mall features a curated retail experience made of homegrown and artisanal brands, recreational facilities as well as an eclectic mix of food and beverage outlets.  

IDEA & EXECUTION

The core PR strategy was to focus on engaging brand storytelling to cut through the noises of the marketing messages from the competitive retail scene in Kuala Lumpur.

IMPACT

Over 100,000 visitors visited the immersive art exhibition and the campaign garnered support from mainstream media and influencers.

GALLERY

IKAT 2.0

Reimagining Tradition, Honouring Textile Heritage

JUICEUP

Powering the Future with Seamless Payment Solutions